A theoretical look and review on the relationship between cultural intelligence and the sustainable development of tourism in East Azerbaijan province
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Abstract
Today's world economy is based on several large industries, one of which is tourism. This industry, which has existed for a long time, has taken on an organized form in the last few decades and has somehow entered the field of competition with other service industries. Tourism, which is rightly called the industry of the 21st century, is a very diverse business. And at the same time, it is considered complex. On the other hand, perhaps the most important resolution of the 32nd General Assembly of UNESCO (October 2003, Paris) is the decision to propose and approve the World Convention on Cultural Diversity based on the Universal Declaration of Cultural Diversity, which was approved by the consensus of all UNESCO member countries in 2001. Therefore, it is important to study this topic in all fields, including tourism. This article aims to investigate the relationship between cultural intelligence and the sustainable development of tourism in East Azerbaijan province.
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